Newcastle Music Hub Logo Designs

This blog post shows my final designs for the Newcastle Music Hub brief. The four final designs have pretty much the same concept behind them but with different adjustments etc.

My idea for these logos came from using the image of a treble clef, but I wanted to rework the shape into a more modern style which would be appropriate for the company and appealing to the market of children to teenagers.

1. The first design shows the image of a treble clef shape with lines of different weights filling in the spaces. I did this in Illustrator and it actually took a long time to arrange all of the lines, there was probably a simpler and easier way of doing it but I at the moment I don't have a lot of experience on these programmes! I added the text too which I think has a clean look to it. If the text was any thicker than the weight of the lines than it wouldn't have looked very effective.

2. For this design I wanted to try something a bit different, so I used the treble clef shape to inspire a square shaped design. I think it looks quite good but I don't think people would associate it very much with music. I also filled one of the squares in blue for a relaxed look.

3. For the third idea I went back to the idea of the semi circles and kept it quite similar to the first design, however I did change the weight of some of the lines. I also filled one of the shapes in the blue colour from the second design just to help make it pop a bit.

4. The fourth design looks pretty similar to the first, the only huge difference being that I rotated the image which I think helps to highlight the treble clef shape more. I also had to rearrange the text so that it went perfectly on line with the horizontal lines on the motif.

Overall, I'm quite pleased with how my logos have turned out for this project as I wanted to go for quite a quiet and relaxed look. 

As these projects are done we now have to consider the next part of this module, which is again a live brief, of creating a logo and stationary for Newcastle College School of Creative Industries!

Branding Alphabet

One of the first tasks we got given in this Branding & Corporate Image module was to create an alphabet composed of different brand logos, however we were given a sheet with an example showing which ones not to use which were of course all of the obvious ones...so it was a bit challenging!

I decided not to edit the colours of the logos or anything as colour can play a big part in identifying logos and brands so thought it would be better to leave them, I also think it's quite interesting to see the different colours all of these brands use, how different they are etc.

Branding & Corporate Image Brief

This post marks my first couple of weeks starting my Foundation Degree in Graphic Design!

After some ice breakers with the rest of the class we've already been briefed about the first module, Branding and Corporate image. The brief is live, which means we're designing something for an actual client which could get chosen by them to be used! It includes designing a logo for Newcastle Music Hub, which is aimed at a target market of young children to teenagers.

I've created a SWOT analysis to help me keep on track with this module:

STRENGTHS: A lot of logo and branding research will really help with my design work.

WEAKNESSES: I don't have a lot of experience on adobe programmes such as Photoshop, InDesign, or Illustrator as of yet.

OPPORTUNITIES: Gain experience from the previously mentioned programmes, and there's also a chance for logo to get picked by client.

THREATS: Time, should keep organised for deadline. 

Ideas of Music Hub logo need to be for an interim crit on Friday 5th October, so they can be put together on a computer because we also have to design logos and identity for another brief in this module!

FIRST TIME PLAN: