Branding Alphabet

One of the first tasks we got given in this Branding & Corporate Image module was to create an alphabet composed of different brand logos, however we were given a sheet with an example showing which ones not to use which were of course all of the obvious ones...so it was a bit challenging!

I decided not to edit the colours of the logos or anything as colour can play a big part in identifying logos and brands so thought it would be better to leave them, I also think it's quite interesting to see the different colours all of these brands use, how different they are etc.

Branding & Corporate Image Brief

This post marks my first couple of weeks starting my Foundation Degree in Graphic Design!

After some ice breakers with the rest of the class we've already been briefed about the first module, Branding and Corporate image. The brief is live, which means we're designing something for an actual client which could get chosen by them to be used! It includes designing a logo for Newcastle Music Hub, which is aimed at a target market of young children to teenagers.

I've created a SWOT analysis to help me keep on track with this module:

STRENGTHS: A lot of logo and branding research will really help with my design work.

WEAKNESSES: I don't have a lot of experience on adobe programmes such as Photoshop, InDesign, or Illustrator as of yet.

OPPORTUNITIES: Gain experience from the previously mentioned programmes, and there's also a chance for logo to get picked by client.

THREATS: Time, should keep organised for deadline. 

Ideas of Music Hub logo need to be for an interim crit on Friday 5th October, so they can be put together on a computer because we also have to design logos and identity for another brief in this module!

FIRST TIME PLAN: